First 5 is funded by Proposition 10 a statewide ballot initiative passed in 1998 that added fifty cents per pack to cigarettes and other tobacco products. The resulting revenues are allocated statewide to First 5 California (20%) and to a First 5 Children and Families Commission in every California county (based on birth rate).
The Science of Early Childhood Development (2007)
National Scientific Council on the Developing Child
In its Strategic Plan, First 5 Sonoma County established School Readiness as its overarching outcome and identified six priority outcomes that support School Readiness. Together, these desired outcomes guide First 5’s investments in programs and system change.